Fusionary
Talk to Our Team
Trusted by Manufacturers Since 1995

Is Your Website
Costing You
$2M+ in Lost Sales?

If customers can't find products, get pricing, or place orders easily—you're hemorrhaging revenue to competitors with better websites.

Steelcase

30 years building ecommerce for manufacturers:

25+ year partnership with Steelcase and many others

Calculate Your Potential Gains

✓ Simple calculator • ✓ See your potential • ✓ No email required

💰 ESTIMATE YOUR POTENTIAL GAINS

What Could Better Ecommerce Be Worth To You?

Industry research shows manufacturers with poor websites convert at 2%, while those with modern ecommerce convert at 4%+. Calculate your potential revenue increase:

How many people visit your website each month?

$

What's your typical order or project value?

Your Current Situation (Estimated)

WITH POOR WEBSITE (2% conversion)

$240,000

Annual revenue from website

WITH MODERN ECOMMERCE (4% conversion)

$480,000

Potential annual revenue

Potential Annual Revenue Increase

$240,000

By improving your website conversion rate

Based on industry research: Poor B2B manufacturing sites convert at ~2%, while modern ecommerce converts at ~4%

Let's Make This Happen →

Research sources: Industry conversion rates from First Page Sage, Forrester Research, and Nielsen Norman Group studies on B2B manufacturing websites.

Companies That Trust Us

Steelcase Meijer Detroit Axle StockX
⚠️ THESE PROBLEMS ARE COSTING YOU MILLIONS

The 3 Most Expensive
Website Problems

Customers Can't Find Products

Cost: ~$1.8M/year

  • • Poor search returns wrong results
  • • Can't filter by critical specs
  • • Missing technical data
  • • Customers buy from distributors instead

Manual Quoting Takes Forever

Cost: ~$608K/year

  • • 45+ minutes per quote
  • • Sales team buried in spreadsheets
  • • Prospects buy from faster competitors
  • • 30% of time NOT selling

Manual Data Entry Everywhere

Cost: ~$150K/year

  • • Orders touch 3-4 people before shipping
  • • 15+ minutes per order
  • • 8% error rate causes problems
  • • No ERP integration
✓ REAL RESULTS, REAL COMPANIES

How We've Helped Manufacturers Like You

SPAX

Construction Screws & Fasteners

THE PROBLEM

Multiple sales channels, manual product selection and sample requests. Educational content scattered and hard to access.

THE SOLUTION

Automated product selection and sample request workflows. Built Learning Center to provide industry-leading educational resources.

THE RESULT

Streamlined sales processes. Automated inquiries. Industry-leading user experience.

"Fusionary's team stepped up to provide solutions to our challenges." - Mitchell Mahler, GM eCommerce

BrassCraft

Plumbing Products Manufacturing

THE PROBLEM

Thousands of products across hundreds of categories. Complicated catalog organization made it hard to find products.

THE SOLUTION

Simplified organization. Built custom sync with internal systems. Added store locator and supply list features for easy product saving and sharing.

THE RESULT

Beautiful, functional website that makes finding products easy.

"The new website is both beautiful and useful." - Digital Marketing Manager, BrassCraft

Steelcase

25+ Year Partnership with Steelcase

We've built and maintained pricing tools, dealer portals, and internal apps for this furniture industry leader since the 1990s.

Whatever you manufacture—
Screws, plumbing, furniture, or industrial equipment—we can help you sell more online.

Discuss Your Specific Situation →
✓ WHAT WE BUILD

B2B Ecommerce That Actually Converts

We don't just redesign websites. We build revenue-generating systems.

Product Configurators & CPQ

Customers configure products to exact specs and get instant pricing. No sales team needed for simple orders.

ROI: Cut quote time from 45 min to 2 min

Smart Product Search & Filtering

Intelligent search that understands technical specs. Customers find products by voltage, dimensions, materials, certifications.

ROI: 40% bounce rate reduction typical

Fast, Reliable Infrastructure

Modern, high-performance ecommerce. Handles thousands of SKUs, stays online 24/7, loads in under 2 seconds.

ROI: Each 1-second improvement = 7% conversion boost

ERP & System Integration

Connect website to ERP, inventory, pricing, and shipping. Real-time data, automated sync, zero manual entry.

ROI: Pays back in under 6 months from labor savings

Sam Kasgorgis
👋 WHO YOU'D BE TALKING TO

Sam Spent 30 Years in
Technical B2B Sales Leadership

Before founding Fusionary 30 years ago, Sam held VP Sales and executive positions at leading semiconductor companies:

  • VP Sales & Marketing

    Ambiq, Tempo Semiconductor, Energy Micro — Led worldwide sales to Fortune 500 OEMs

  • Senior Roles at Global Tech Companies

    Samsung, Silicon Labs, Atmel — Sold complex technical solutions to automotive, industrial, and consumer electronics manufacturers

  • Technical Background

    MBA + Degrees in Electrical & Computer Engineering — Speaks your language, not buzzwords

" I'm not a web agency guy who learned about manufacturing. I spent 30 years leading technical sales before building software to solve these exact problems.

— Sam Kasgorgis, President & CEO

Why Manufacturers Choose Fusionary

We Understand Technical B2B

Sam spent 30+ years at Toshiba, Samsung, Silicon Labs, Ambiq, and Atmel. We know how technical buyers make decisions.

30 Years of Experience

Building ecommerce for manufacturers since 1995. We've seen every problem and know what actually works.

Long-Term Partnerships

25+ years with Steelcase. We don't build and disappear—we're your long-term technology partner.

Ready to Stop Losing Revenue?

Book 30 minutes with Sam. We'll calculate your actual losses and show you how to fix them.

No pressure. No sales pitch. Just honest conversation about whether we can help.

Schedule 30 Minutes with Sam:

Pick a time that works for you

Prefer to reach out directly?

sam@fusionary.com (616) 451-5510

30 Years Building for Manufacturers

We know your industry

25+ Year Partnerships

Steelcase and others

Technical B2B Expertise

Sam's semiconductor background